Jonathan Hill, an industry-recognised sports marketing leader has joined Laureus World Sports Awards Limited as the company’s first independent CEO.
Jonathan brings more than 20 years experience of high-level sports marketing, having worked for leading sports marketing agencies in football and helped lead some of the biggest brands in sport, including The FA and Euro ’96.
After seven years at leading global agency IMG, Hill spent a further seven years as Group Commercial Director at The Football Association covering the development of the new Wembley and the marketing of the broadcast, sponsorship and licensing rights around the England team and The FA Cup. He then took on the COO role at Kentaro, a sports rights agency which focused on broadcast rights acquisition and disposal, event creation and talent management.
Jonathan Hill joins Laureus from his role as Global Commercial Director and Head of EMEA at ESP Properties, the WPP data and audience-driven sports marketing agency which advises global sports and entertainment rights holders. Jonathan’s new position replaces the existing co-executive structure shared between Richemont and Daimler secondees. The outgoing CEO, Guy Sanan, who led Laureus for the past 14 years was seconded from Richemont and will continue as a Director of the Joint Venture Board.
Jonathan Hill, CEO of Laureus World Sports Awards Limited, said: “I’m honoured to be joining the Laureus team and excited about the many opportunities around this next phase of the growth of the Awards, which will further promote the work of Laureus Sport for Good. Laureus is an organisation with a truly global footprint and I’m looking forward to working with our partners to continue to demonstrate the positive impact sport has in changing the lives of young people.”
Sean Fitzpatrick, Chairman of the Laureus World Sports Academy, said: “On behalf of the Academy, I would like to thank Guy Sanan for his leadership of the organisation over the past 14 years. I’m delighted to welcome Jonathan to the team, and I’m looking forward to working with him in the future to continue growing the Awards and promoting the incredible and life-changing work of Laureus Sport for Good.”
The first Patron of Laureus was Nelson Mandela. At the inaugural Laureus World Sports Awards in 2000, he said: “Sport has the power to change the world. It has the power to inspire. It has the power to unite people in a way that little else does.
The Laureus World Sports Awards is the premier global sports awards honouring the greatest sportsmen and women across all sports each year. The winners are selected by the ultimate sports jury – the 64 members of the Laureus World Sports Academy, living legends of sport honouring the great athletes of today. The Awards are presented at an annual Awards Ceremony, attended by global figures from sport and entertainment, which is broadcast around the world.