Model City London is a new partnership between Laureus Sport for Good, Nike and the Mayor of London, aimed at improving social integration through sport and empowering local people to drive the change they want to see in their community. The programme starts with three pilot projects in Barking, Haringey and Hounslow.
Community coordinators in each of the borough areas have liaised with local stakeholders such as community organisations, youth groups and faith groups to identify local challenges and opportunities. Over the past year these local coalitions have then been developing their own strategies, vision and outcomes identifying what are the key issues that need addressing. Coalition members will then be invited to apply for grants that they believe can use the power of sport to help address the challenges their communities are facing and improve social integration.
Ultimately, Model City London aims to empower local communities to tackle self-identified local issues. By working in this way, the partners hope to build trust and an authentic connection to the selected programmes. It also means applying a truly local, relevant and tailored approach to help tackle complex social problems.