On the way, they connected with Laureus Sport for Good supported programmes which shone a light on some of the people and stories at the heart of the Laureus mission. That mission – to use the power of sport to change the world – is embodied by Chris Hoy, who is a source of inspiration for so many for both his sporting achievements and his unrelenting determination to face life’s challenges head-on. The British Olympic legend was diagnosed with terminal cancer in 2023 and uses his platform to raise millions for charities and promote a message of hope and positivity.
The Challenge was delivered with the support of a handful of event partners, including Science in Sport as Official Nutrition Partner, Cuore as Official Apparel Provider and Aston Martin.