Laureus runners take to the streets in first Vitality Run Series event in Hackney

June 24, 2014
A group of runners, representing the Laureus Sport for Good Foundation, has taken part in the first ever Vitality Run Series event in Hackney, east London, raising funds to support its work with disadvantaged young people.
Laureus is the official charity partner of the Vitality Series, a major new annual programme of events, which includes some of the UK’s leading half marathons and 10k events.
The half marathon in Hackney featured a route which went through the Olympic Park and past the Olympic Stadium,
Expected to feature over 100,000 runners in its inaugural year, the Vitality Run Series, whose title sponsors are Laureus partners PruHealth and PruProtect, aims to encourage participation for all runners, experienced and beginners.
Runners taking part for Laureus each raise sponsorship, with the funds going to train 1,000 sports coaches who can change the lives of more than 100,000 young people across the UK by encouraging them to take part in sport to improve their lives and fight obesity and diseases such as diabetes. 
Laureus Academy Member, double Olympic champion Daley Thompson, said: “This is a great idea and the run at Hackney was a terrific start. The Vitality Run Series is a great opportunity for everyone to enjoy some fun competition and give themselves a target to improve their fitness and also do some good for people less fortunate than themselves. The money they raise for Laureus will make a big impact on improving the lives of lots of kids in the UK.”
There are seven more exciting events taking place over the next eight months, which competitors can sign up for now:
British 10k, July 13, 2014
Oxford Half Marathon, October 12, 2014
Brighton Half Marathon, February 22, 2015
Bath Half Marathon, March 1, 2015
N.London Half Marathon, March 15, 2015
Reading Half Marathon, March 22, 2015
Liverpool Half Marathon, March 29, 2015
For more information and to sign up to one of the runs, go to

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