Founded in Chile in 2008, Fútbol Mas was shortlisted for the 2023 Laureus Sport for Good Award, recognising its commitment to promoting inclusivity and mental wellbeing in young people. The programme supports socially vulnerable children by championing five key values: respect, joy, responsibility, creativity, and teamwork. Following the 2024 Laureus World Sports Awards in Madrid, Fútbol Mas has seen significant growth in Europe and South America, collaborating with football legends like Alexia Putellas, Sergio Ramos and Aitana Bonmatí, as well as Laureus Ambassadors Jude Bellingham and Thiago Alcântara.